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By Kathleen Ohlson and Jennifer Mears
Network World, 03/26/01

There was a time when networks were for geeks. No more. From cartoonists to quarterbacks, politicians to pundits, and anchors to editors, it seems as though almost everyone is hooked into networks these days. Here are a handful of high profile individuals who make time to log on and share their views about what the Internet has meant for them and what it will mean to the world at large.

Scott Adams
Brian Basset
Sen. Maria Cantwell
Gov. Paul Cellucci
Alan Dershowitz
Sam Donaldson
Kermit the Frog
Michael Kinsley
Wiley Miller
Mika Salmi
Steve Young

SCOTT ADAMS

Scott Adams is the man behind Dilbert, one of the high tech community's favorite comic strips. One of the first cartoonists to publish an e-mail address in his strip, Adams says Dilbert probably wouldn't be the same without the Internet and its ability to keep him in close contact with his fans.

"The first thing that occurs to me about the Internet is that it's much harder to be full of crap. Recently I was at a party where we got into a discussion about what percentage of the world's religions were Christian vs. Islamic [and others]. And everybody had a strong opinion. But within two minutes of Web searching, I had an entire printout that I could e-mail to everybody. It's just beautiful to be able to settle arguments like you never could have done before. I mean, my life has just been transformed by it. I literally have one computer at my right hand and one at my left. I had a special desk designed so I could have a Mac on the right and a Windows machine on the left. The Internet made the comic strip literally interactive because I'm getting mail today that will shape the cartoons that I do tomorrow. That, plus my Web site, really just transformed the strip. One of the things that has occurred to me recently is that virtually every service I use and every product I buy is never exactly what I had hoped it would be before I bought it. And I asked myself what will happen when I can get all the information I need on products from the Internet before I buy them. And I think the answer is I wouldn't buy three-quarters of the things I buy. So I'm wondering if the Internet will destroy civilization as we know it because so much depends on, for example, having four major car companies. But what happens when anybody can get on the Internet and find out which of the models in their price range is simply better in every way? People buy stuff because they don't know any better. What happens when everybody knows better?"

BRIAN BASSET

Brian Basset has drawn Adam@Home, based on the life of a stay-at-home father, since 1984. As time evolved, so did Adam's career from Mr. Mom to burgeoning home-office business owner. Basset recently returned to a time before computers in Red & Rover, a cartoon strip that centers on a boy and his dog in the 1960s.

"No way by any means am I a technology person. I enjoy it immensely, and as a cartoonist it allows me to do my work faster. But part of me resists change. The Internet is great - it's the ultimate catalog. My kids order from it all the time.

Personally my life doesn't revolve around it, but it gives me options. We check out where we're going for trips. . It gives me a connection to readers like never before. Cartoonists are notoriously bad about correspondence. I have a shoebox of snail mail! For the readers, it's immediate contact from the cartoonist. They're more vested. I can hear from a reader that I spoke to a couple of years ago and that's pretty cool. . Red & Rover is the complete opposite of Adam@Home. There are no computers or cell phones. The older I get, and I'm 43, the more appealing my childhood gets. I got the idea when I was outside one night with my kids and I asked them what the moon meant to them. What came out was that it meant nothing. In their day and age, technology has always been there and will always be there. The new comic strip allows me to change gears; it lets me channel surf and reflect on a time that doesn't exist."

SENATOR MARIA CANTWELL

A former senior vice president of Real Networks, Sen. Maria Cantwell (D-Wash.) has been in the thick of the dot-com revolution. She joined Real Networks in 1995 after one term in Congress, overseeing the release of RealAudio and several other digital media products. Now, Cantwell is back in Washington, D.C., after using some of her dot-com earnings to help fund her campaign to win the recent election, which ended in a recount and her 2,200 vote win.

"Nothing symbolized the tremendous growth in network technologies over the last decade more than the World Wide Web. Yet all network technologies share a common theme: The innovations of the 1990s gave individuals more control over and more choices in their daily entertainment, work and communications activities. The popularization of the Web browser and associated rich media applications created a mass medium that allows individuals to experience entertainment, news and information from around the world - without leaving home. Established news agencies and corporate entertainment entities alike are on equal footing with amateurs and independent programming sources. Ubiquitous e-mail is an equally significant achievement of the last decade. E-mail has broken down communications barriers in the office, reunited old friends and given families spread throughout the country or world the ability to stay in touch at any hour of the day. Looking forward, the key technology advancements of the 21st century will likely share the same themes as those of the 1990s. Digital video recorders will allow people to select and watch TV programs on their own schedule. Digital music devices allow people to easily take their music collection with them when they leave their home. The government will play an important role in ensuring that consumer protections are in place and new technologies aren't exploited, whether that means protecting personal privacy or copyrighted content. The most important role the government can play, however, is to support sound fiscal policy to keep the economy strong and to invest in the development of technology skills in our youth to provide the next generation of high-tech workers."

GOV. PAUL CELLUCCI

Since taking over the helm in 1997, Gov. Paul Cellucci of Massachusetts has pushed businesses to take advantage of the Internet. Notably, Cellucci has been an outspoken opponent to taxing businesses for their Internet ventures, arguing businesses will be stifled if they have to follow more procedures.

"Innovation has defined the American identity for more than 200 years. The imagination and hard work of our nation's greatest minds have produced history-changing inventions, from the telephone to the automobile to the supercomputer, and most recently, to the Internet. All of these innovations changed how we live and how we work. We use e-mail to instantly and inexpensively correspond with friends across the world. We monitor the stock market and buy and sell shares on-line. News of devastating natural disasters reaches us instantly. One measure of a public school is how many classrooms are wired to the Internet. But perhaps the most significant impact of the Internet has been its effect on our economy.

Today's information-based economy is producing an unprecedented level of prosperity. The Massachusetts unemployment rate reached a historic low of 2.3% in December. In the past year, the number of technology jobs in our state increased by 8,500. Massachusetts has the highest concentration of telecommunications companies per capita in the nation, with one out of every five employees working in the field.

The Massachusetts economy of the new century bears no resemblance to that of the late 1980s, when a few large computer corporations dominated our business landscape. Today, our companies are smaller and more versatile, able to adapt quickly to a changing market. They are thriving start-up software, hardware and e-commerce firms, all linked in their own way to the Internet."

ALAN DERSHOWITZ

Alan Dershowitz, lawyer, author and Harvard Law professor, sees the value of the Internet in our world today, but is a self-described Luddite. Even now, Dershowitz does all his writing by hand and hires researchers to scour the 'Net, something he hasn't had the time to learn how to do.

"Among people who have access to the Internet, who are really sophisticated on the Internet - my students, my peers - it has really leveled the playing field enormously. I can no longer come into a class and use my superior knowledge gained over my 40 years of teaching as a real advantage because all of my students are sitting in class with their little Internet hooked-up computers. And when I say anything in class, they check up on me. Everything is accessible. They know better than we do how to use the search engines. Within 10 years, they have become better researchers than we academics have. In fact, when I want information, I have to hire young students because they do it better than any of us. So there's that very important form of leveling, where the Internet has unleveled the playing field enormously is between the haves and have-nots. Those who can have access to the Internet and those who can't. There's never been a greater gap, intellectually, educationally, as there is now and is going to be. We thought the public schools would level the gap. And from my parents' generation and indeed from my generation they did. When you think today of young people who don't have access to the Internet, minority people, poor people, the gulf has become so much greater. And it's come to the point where it's almost going to be impossible to catch up because this happens at a very young age. The Internet also provides an important check and balance. Today, with so many people having access, you can't fool the people. Anybody can check up on you. I think the Internet has in many respects encouraged honesty because it is harder to cheat. You don't hear older people say anymore, 'Well, I know and you don't.' Today anybody can know. You just press a button and you know."

SAM DONALDSON

Veteran newsman Sam Donaldson, who co-anchors "20/20" and "This Week with Sam Donaldson and Cokie Roberts" on ABC, has been quick to recognize the value of using the Internet to reach a large audience. He now hosts SamDonaldson@abcnews.com, a daily Webcast that has touched on issues from the Metallica vs. Napster copyright battle to the 2000 Presidential Campaign. He has also interviewed newsmakers such as professional wrestler The Rock, U2's Bono and former Secretary of State Madeleine Albright on this Internet-only show.

"I was oblivious. I got my first computer in 1996, and that's late according to the experts. But that's not as bad as a certain former president [Bill Clinton] who still can't type! When that furor started with Col. [Oliver] North and e-mail was erased . at the time I thought: what the hell is e-mail? . So you ask how come I'm doing this, I mean, I'm in the twilight of my career. I've really gotten hooked on this. I recently had on Jack Hemingway, Ernest Hemingway's grandson, who read some of Ernest's works. I never could sell this to the producers of "20/20." I believe in the future, everything will go on the Internet, including television. There won't be anymore television affiliates as we know them - you'll have ABC News on the Web. How far out? It could be five years, 10 years, I'm not sure, but it will happen. . It's shrinking the world. Before, I would go on the telephone to call Hong Kong, and now with the Internet I can do that even quicker. I don't have to dial 12 numbers to talk to my buddies. I can do it in 10 seconds. . But I think where the Internet will impact society is in a political sense. A dictator can't have a closed society. They would have to do away with electrical power. They're not going to keep people, who live to the age of 37, from the world of goods and services. They're going to demand to have a share of these goods and services. The societal impact of the Internet will level the world."

KERMIT THE FROG

Movie star. Roving reporter. Environmentalist. Musician. Kermit the Frog is never afraid to try new things. Recently, he made the leap onto the Internet and is quickly learning how useful - and powerful - this communication avenue can be.

"Well, I really love surfing the 'Net. It took me a while to get online [the swamp where I live didn't get DSL service until recently], but now that I'm hooked up, I love it. And of course, I use the Internet for e-mail - it helps me keep in touch with all of my friends who live around the world. Still, there is a downside. Miss Piggy has discovered that the Internet is probably one of the best ways in the world to spread rumors. She finds it especially convenient to e-mail her press releases directly to the tabloid reporters. . The Internet has really transformed our lives. Instead of waiting in line at a bookstore or record store, we can sit at home and wait for a book and record Web sites to load into our computers. But, seriously, the Internet has placed an enormous amount of information at our fingertips [or in my case, flipper-tips]. With one mouse click, we can learn stuff we would have had to spend hours looking up in a library. Of course, there's no guarantee that everything we see on the Internet is accurate. In fact, just the other day I saw a report online that said Miss Piggy and I were going to have children. I'll take this opportunity to categorically deny that Piggy and I are going to have...um... tadpigs. I guess you have to take everything you see on the Internet with a grain of salt [or in the case of that article, a shaker of salt. Sheesh!]."

MICHAEL KINSLEY

Michael Kinsley moved from the land of print media to online media, launching Slate in 1996 and serving as its editor. Prior to joining the Internet world, Kinsley served as senior editor at the New Republic and co-host of Crossfire.

"I've seen the impact of the Internet in my writing. I tend to do document-based reporting rather than interview people. I'm better off in Redmond than I was in the heart of Washington, D.C., five years ago. I now can procrastinate until Sunday evening. . The Internet's given me the possibility to have a magazine due to two things: The promise of the economy where you don't have to pay for printing and postage, and it's a hot property for someone like me, or me. Every journalist wants to start their own magazine, and they're told: "It sounds like a great idea, but we're not going to fund it." In the golden days of the late 1990s, they were willing to back you. . Shopping has and will be transformed; reading has and will be transformed. Personal financing - the idea of writing a check will be a joke. Entertainment will be interesting. When the TV was invented, people thought: "Why would anyone go to movie theaters?" People continue to go to movie theaters. Gosh, education . it will seem absurd to go to a huge lecture hall to listen to some guy talking usually on his schedule. Bottom line, the hype is true in every aspect. Politically, it's unclear what the impact will be. Everybody was geared up for the 2000 presidential campaign to be the 'Internet election.' There wasn't much to say this election about the Internet, even with the guy who invented the Internet. . Personally, I thought the impact with e-mail was terrific, but I started having my doubts about a year ago. Suddenly a convenience turns into a flood. Something's changed in the past year. There's no sign of a filter doing the job, somebody's got to invent it. . If you have the best of talking and the best of writing, then it's a great way of communication."

WILEY MILLER

The evolution of the Internet and its impact on everyday life. Cell phones ringing in movie theaters. The financial boom and current downfall of Internet businesses. Since 1992, Wiley Miller has evoked his thoughts on modern-day life through his comic strip, Non Sequitur.

"There are great advantages and drawbacks. I got a computer about five and a half years ago; computers weren't applicable to my work up to that point. The computer and the Internet have expanded my work, but the drawback is I spend a hell of a lot more time working! However, we can deliver our work to the syndicates by just uploading onto the Internet, whereas before you would need to mail it or use FedEx. It allows me to expedite the process and I have more control over the final product. . With e-mail, it's terrific because the readers can get directly in touch with the cartoonists. Readers before would write to the cartoonists . and by the time we got it, the letter would be a month-old. It allows us to get directly in touch with them, and correct any misunderstanding they have with the cartoon, or just thank them for their comment. ... There have been exaggerations about its impact one way or the other. I think the 'Net is in its infancy, like the automotive industry was in the 1920s and 1930s. I've done cartoons on the boom of the Internet. No matter what technology is created, you still need to produce something tangible. You can escape for so long, but there will be a shakedown. It's an industry like any other."

MIKA SALMI

Remember when you were younger and you got your hands on your parent's film projector? Maybe you filmed your adventures with the hopes of some day becoming the next Alfred Hitchcock, Orson Welles or Steven Spielberg. Well, those wanna-be filmmakers got their wish in 1998 when Mika Salmi founded AtomFilms, an Internet entertainment company that allows independent filmmakers and animators to submit their works, and enables Web users to download short films and animations.

"The Internet has provided our society with a forum for sharing and exchanging creative ideas, technologic advancements and information. No other medium to date has given people so much 'power' in terms of interaction and communication. One example, coming from the Atom side of our newly merged company, Atom/shockwave, is our ability to bring filmmakers together with their audience, with 1-to-1 interaction through rating and review channels, providing instant feedback to the artist about their film or animation. More importantly, the 'Net has provided independent filmmakers and animators with a platform to showcase their talents to a worldwide audience. Up until now, many of these same artists were without promotion or distribution outlets - hence no one was able to see their work. The Internet has changed all of that for artists, even outside of film.

The Internet helped AtomFilms become a brand name for short-form entertainment by providing us with the channel to put shorts in front of millions of people, and in essence resurrecting independent shorts as more of a recognized art form. Atom/shockwave will continue leveraging the Internet for promotion and distribution of short films and animations as well as games and other entertainment."

STEVE YOUNG

Former San Francisco 49ers quarterback Steve Young is no stranger to the Internet and networks. Young is chairman of Found, an e-business service provider, and is a board member for network equipment maker Foundry Networks. He has a personal Web page for football fans and has done Webcasts for his children's foundation, Forever Young.

"The best thing you can say about the Internet is that it's leveling the playing field for everybody. I'm really excited about what it can do for education. It's brought great efficiencies from top to bottom in everybody's lives. And it's just beginning to be understood. We're in the second or third inning of this whole thing. Think about broadband. Think about the possibilities of delivering information to your home. We're going to think these were the archaic days, especially in education. The way that we go to school is going to change dramatically once we get the broadband delivery of content. My dream is to be able to deliver K-12 educational content around the world for free. One of the biggest costs in education is infrastructure - the bricks and mortar to build a school. We've thought it through where all you need is the generator to power the laptops every night and download from the satellite and you've got a school. Access to computers is going to become ubiquitous at some point. I'm convinced that in the near future that having a laptop or the ability to connect to the Internet will become more and more available. The Internet gives me the ability to have another place, another forum, to interact. It's great because you can write a message and everyone can get. If you're a 49er fan living in New York, suddenly there's some way to have an outlet to talk about the 49ers."

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