Avaya unveils plans to transform collaboration development

Avaya has concluded its annual International Avaya User's Group (IAUG) event, and one of the most noteworthy announcements was the company's strategic vision to transform its approach to collaboration. The company's strategy calls to accelerate development and integration of next-generation unified communications and contact center applications.

In his keynote address at IAUG, Avaya President and CEO Kevin Kennedy shared the company's plans to foster the rapid development and integration of next-generation collaboration applications -- offering a preview of the Avaya Aura Collaboration Environment as a single integrated application platform.

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The Avaya Aura Collaboration Environment is designed to provide businesses with a single integrated application platform that works across any device or system, and to help enterprises and developers build and deploy applications -- even those without prior communications application development skills. The platform combines unified communications (UC) and contact center (CC) resources with mobile, social and cloud-based applications. According to Avaya, its customers and partners will be able to build applications in days instead of months, and "snap in" applications once for many uses, reducing labor and costs. The Avaya Aura Collaboration Environment is scheduled for general availability later this year.

Commenting in a statement, Sheila McGee-Smith, analyst, McGee-Smith Analytics, said, "The convergence of social, mobile and cloud technologies is accelerating. This is enabling mobile workers to have richer collaboration and closer connections to information -- wherever they go. It's also moving customer service out of the contact center and into the enterprise itself, where departments must coordinate to deliver customer experiences that exceed expectations. Avaya Aura Collaboration Environment offers the promise of enabling agile application development by IT professionals -- and business decision makers as well."

Gary E. Barnett, senior VP and general manager, Collaboration Division, Avaya, added, "To drive transformational collaboration across organizations, a simple, open communications applications platform that fosters innovative development is required. Avaya Aura Collaboration Environment will deliver this, providing all of the UC and CC resources needed to build a bridge between enterprise communications and a new generation of social, mobile and cloud applications for businesses."

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