Samsung vs. Apple advertising spends are notable and …

… there’s another question I have about these numbers

Mobile industry analyst Horace Dediu this morning tweeted this set of interesting numbers that he says are gleaned from company reports.


The Apple/Samsung disparity is obviously dramatic. I wouldn't have expected such an expansive gap.

But here's what I really want to know: If not for the billions of advertising dollars spent in the product's behalf, would people really stop drinking Coca-Cola?

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