Tim Cook doesn't like Google Glass, says wrist-wear is 'natural'

Tim Cook explained in an interview this week why he doesn't think Google Glass will succeed.

Over the past few months, there have been a number of rumors pointing towards Apple coming out with an iWatch. Most recently, reports have suggested that Apple's rumored foray into wearable technology won't see the light of day until late 2014.

In the meantime, one company that has already tipped its hand with respect to wearable technology is Google. Google, of course, recently showcased its Google Glass to the world.

To that end, Tim Cook, during Tuesday evening's All Things D interview, explained why he doesn't believe Google Glass will gain traction in the marketplace.

I think there are some positive points in the product. I think it’s probably more likely to appeal to certain vertical markets. … I wear glasses because I have to. I don’t know a lot of people that wear them that don’t have to. They want them to be light and unobtrusive and reflect their fashion. … I think from a mainstream point of view [glasses as wearable computing devices] are difficult to see. I think the wrist is interesting. The wrist is natural.

Aha! So Cook, while casually dismissing Google's new product, he makes a point of noting that that the wrist may be worth exploring. Cook also explained that he finds the area of wearable technology "incredibly interesting."

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