Video Market Stays Hot

A couple of announcements in the last week demonstrate continued interest in enterprise video conferencing. First off LifeSize, now a part of Logitech, introduced its first MCU, the LifeSize Bridge. Previously LifeSize had focused on point-to-point HD conferencing at a lower price-point than its bigger competitors (Polycom and Tandberg/Cisco). This marks the third major expansion of video conferencing infrastructure offerings in the last several months (Radvision and Avaya made earlier announcements). Nemertes’ recent benchmark noted that over 80% of companies are now using room-based video conferencing systems.

In addition to LifeSize, Glowpoint and Acme Packet announced a partnership to bring Acme’s session border controllers to Glowpoints B2B video conferencing platform. We see strong interest in extranet video conferencing, especially for those making investments in immersive telepresence. Extending video conferencing beyond the firewall increases the value of a telepresence investment by broadening access to business partners and customers, increasing opportunities to leverage telepresence for both travel avoidance as well as to improve overall meeting experiences.

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