Adobe announces Connect platform enhancements

Screen sharing improvements, social media and salesforce.com integration, more event analytics

Adobe has announced some new features for its Adobe Connect platform with its upcoming release 9.3 planned for early fall 2014. Enhancements include screen sharing and whiteboard improvements, social media integration, additional event analytics, and integration with SalesForce.com and Microsoft Lync 2013.

The Adobe Connect screen sharing control panel will enable someone who is sharing their screen to see a preview of what’s being shared, control the video and the audio in the meeting, manage participants, interact with chat, and see and respond to any notifications. The control panel can only be seen by the user who is sharing a screen. The feature is designed to prevent the frequently asked “can you see my screen” question. Users can also see a preview of what they are about to share.

Adobe is also leveraging its suite of drawing tools for both desktop and mobile apps to improve Adobe Connect tools used for drawing and annotations. The interface is designed to work well with a finger, stylus, or mouse, offering added precision plus some other new drawing tools. Virtual whiteboard improvements have been also been added to recreate a physical whiteboard used in a classroom

The existing Adobe Connect product allows customers to use their social media profile (Facebook or Google) to register for an event, and the new release builds on that feature so events can now be customized to include Twitter and Facebook buttons to spread the word about an upcoming event. A Social Stream pod brings the conversation from Twitter and Instagram into meetings, and the host can configure specific hashtags to search for and post to Twitter directly from the Adobe Connect room.

Event analytics have been improved with a new downloadable report that shows which emails were sent, to whom, and when, along with a status indicator to let the Event Manager know if the email has bounced back or if the customer has opted out.

A new salesforce.com app offers Adobe Connect subscribers the ability to see all of their Adobe Connect events and registrations immediately within salesforce.com; event analytics will also be viewable in salesforce.com to help qualify sales leads.

Building on the existing Microsoft Lync 2010 integration with Adobe Connect, the new release will provide a new MS Lync 2013 add-in so customers can jump into an Adobe Connect meeting room directly from their MS Lync contacts list.

Editors' Picks
Join the discussion
Be the first to comment on this article. Our Commenting Policies