With Apple's plans for a skinny TV bundle reportedly on hold due to price and bundling disagreements, the New York Post is reporting that Apple is keeping a close eye on Time Warner's assets. As it stands now, shares of the company are trading at $70 a share, down from a high of $90 this past summer.
Just this week, Time Warner CEO Jeff Bewkes said that he would be open to the idea of selling portions of the gargantuan media company, and with Apple's massive bank account now in the $200 billion range, Tim Cook and co. would certainly be able to make a strong play if they were in fact interested.
What isn't widely known among most TV viewers is the sheer number of popular media outlets that fall under Time Warner's umbrella, a list that includes HBO, TBS, TNT, CNN, the Cartoon Network, and many more. If Apple found itself in control of such assets, the company would arguably be better equipped to roll out a TV subscription service that would get consumers excited. Even HBO alone would be a huge feather in Apple's cap.
Apple is eyeing Time Warner’s assets to ease the launch of a stand-alone streaming TV service, a senior tech insider suggested on Tuesday.
Eddy Cue, one of Apple Chief Executive Tim Cook’s top lieutenants, in charge of content deals, has been keeping tabs on proceedings at Time Warner, a source close to Apple said.
It's an interesting rumor, to be sure, but we wouldn't count on this happening any time soon. At the very least, Apple would only be interested in Time Warner's media assets, not its overall business.