Behind the scenes of Apple's iPhone 7 event was at Apple's iPhone 7 unveiling this week and shot a series of photographs that provide an insider's view of the exclusive event.

01 apple logo building
Matt Kapko

Apple's Sept. 7, 2016 'special event' in images

Apple held its annual product showcase at the storied Bill Graham Civic Auditorium in San Francisco this week. The company revealed the iPhone 7, iPhone 7 Plus, Apple Watch Series 2 and a set of software enhancements.

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