Driven to Connect

Businesses large and small are under the gun to satisfy network access for varied constituencies: not only centralized and remote workers, but outsiders ranging from consumers to partners. Typically, that means supporting multiple access technologies such as a secure virtual private network (VPN) and any number of Wi-Fi guest access devices.

Businesses typically have spent years trying to catch up with the access needs of their workers. Larger firms may use a variety of networking technologies from high-performing carrier-based Multiprotocol Label Switching (MPLS) virtual private networks (VPNs), campus or metro Ethernet local area networks (LANs), and public internet VPNs. Smaller organizations are more likely inclined to the public internet options.

But large and small organizations are equally trying to come to grips with the access needs and demands of non-workers, whether a consumer in a retail outlet, business travelers in hotels, or partners and contractors visiting their clients’ headquarters.

Impact on business

Many of those varied constituents are looking for easy Wi-Fi access to stay up to date on email and news, participate in social media, stay connected to work, or look up information that’s going to help them make a purchase decision. Research shows that public Wi-Fi access plays a significant role in where consumers choose to do business.

And businesses are paying attention. One survey, for example, found that only 40% of retailers had an up-to-date Wi-Fi infrastructure, but that an additional 48% planned to upgrade their offering within three years. The hotel industry is a good example, where Wi-Fi is becoming an essential element of hospitality, with many offering it for free. Many of larger hotels use Wi-Fi as an enticement into their loyalty programs and to get guests to book directly.

Powerful hybrid solution

The recently introduced AT&T Multiservice VPN offers a powerful hybrid solution for multisite businesses to deal with guest and employee access simultaneously. For customers—a free hotspot Internet. For the business—highly secure connectivity for your voice, video, data, and applications. All through the same device.

The AT&T enterprise solution simplifies Wi-Fi for your business by keeping back-office and customer traffic separate.

With the AT&T Multiservice VPN, businesses can configure and manage both public and private networks through a mobile friendly portal. Interactive hardware visualizations and simplified network structures make it easy to understand, manage, and maintain Wi-Fi networks.

Organizations can take advantage of the ability to customize connection pages, configure network settings, and access reports and analytics.

Private and public access in one device

AT&T Multiservice VPN integrates private and public Wi-Fi networks with a highly secure IPsec VPN for remote locations. The Wi-Fi network equipment delivers both the Wi-Fi connection and the IPsec capability in one Access Point.

That means organizations can offer Wi-Fi access for customers and business while still protecting sensitive data. It’s easy to set things up yourself, plug-and-play style, or let AT&T manage the service for you. For more information on AT&T Multiservice VPN, please go to https://www.business.att.com/multiservice. To get more insights and thought leadership papers at http://resources.att.com/ip-networking or go to https://www.business.att.com for more AT&T solutions. Join AT&T and Frost & Sullivan an Sept 21st, 2016 @ 2pm ET as we discuss how Network Function Virtualization (NFV) will help change that network model by simplifying your WAN deployment and management functions. Register here.

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