CRM

CRM news, trend analysis and opinion

mobile enterprise apps
apple logo ipad pro

cloud puzzle

6 cloud services for growing your small business

Small business technology and ecommerce experts discuss how investing in the right software and/or cloud-based services can help small online and bricks-and-mortar companies successfully scale.

customer experience

Essential CRM software features: A savvy buyer's guide

This report (free for download by CIO.com Insiders) identifies the features that a modern CRM system should have – such as mobile access -- and warns against buying niche products that will be hard to integrate.

sales pipeline

How to fix a broken CRM pipeline

To misquote Tom Lehrer, your company’s sales pipeline is a sewer: What you get out of it depends on what you put into it.

150914 salesforce dreamforce 2

Salesforce.com buys developer of quoting and billing apps for SMEs

If you can't beat them, buy them: Salesforce.com is snapping up SteelBrick, a startup that builds quoting and billing functions for SMEs on the Salesforce cloud platform.

predictions crystalball

6 CRM predictions for 2016

Experts in sales, marketing and customer relationship management share their thoughts regarding which CRM features and trends will be the most buzzed about in the year ahead.

foliage as a service

What is SaaS? Well, neither S stands for Sexy

NextView Ventures partner David Beisel summed up the newly renamed Boston Innovators Group’s gathering that he organized on Thursday night as “a very SaaSy night” and he was right. All 8 featured startups at the event could be...

7 11 grow lead

7-Eleven takes a big gulp of customer data

The ubiquitous convenience store chain updates its loyalty program from punch cards to a mobile app for super-frequent patrons
.

150914 salesforce dreamforce 2

Salesforce unveils a new CRM tool for 'relationship intelligence'

Salesforce taps technology gained as part of its $390 million RelateIQ acquisition last year to offer a brand-new tool focused on what it calls "relationship intelligence."

Salesforce taps Instagram's new API with tailored marketing tools

Marketing Cloud users now have easier access to Instagram's 300 million users

Microsoft snaps up FieldOne to enrich Dynamics CRM

The move is a 'no-brainer,' one analyst says

New Salesforce line helps enterprises deliver in-app customer support

An offering for SMBs is also on the way

microsoft dynamics convergence social engagement

What does the future hold for Microsoft Dynamics?

Microsoft Dynamics software line isn’t dead. Instead it’s moving to be a service you can build into the tools you need to make your businesses processes work better.

Salesforce Marketing Cloud aims to blur the lines between marketing, sales and service

New updates enrich the software's tools for better cross-channel integration

From doughnuts to Dressgate: How real-time marketing helps brands stay relevant

Say goodbye to those leisurely campaigns of yore

Why marketers are betting big on predictive analytics

Lattice Engines is one of many software providers capitalizing on this trend

Salesforce doubles down on big data with new analytics tool

Through a variety of partnerships, Wave for Big Data aims to open new data sources to Salesforce's Analytics Cloud

Salesforce Community Cloud gets recommendation tool to boost engagement

The update also lets companies create their own communities complete with custom apps

With a fresh $40M, Percolate wants to be a Swiss Army knife for marketing software

The company says it offers an all-in-one alternative to myriad marketing tools

Load More