The New York Times said “Amazon’s Trouble Raises Cloud Computing Doubts.” I think that this is the best thing that could have happened for Cisco.
While the problem that effected AWS and its many customers is not a good thing at all and I feel bad for all of those companies, Cisco has an opportunity. Many customers who are in the cloud or are thinking about the cloud will be rethinking any decision now. Cisco has the opportunity to push the private cloud.
REDUNDANCY FAILURE: Amazon EC2 outage calls 'availability zones' into question
By pushing the private cloud Cisco has a chance to boost sales to customers and get back to its roots. While the public cloud was a little win for Cisco, enabling the sales to those cloud companies, the bigger deal for Cisco is to keep its enterprise customers using their own gear in house: selling upgrades to routers, switches and selling the UCS is a great possibility.
The cloud's reputation was handed a huge setback by Amazon and it will be felt for years as many companies will not risk moving applications to the cloud. I think that storage to the cloud may recover its reputation faster, as this is much different than day-to-day applications or web services. If companies are still going to use the cloud for web services or web sites, they need to have a backup in case something happens to their cloud company.
Cisco has a huge opportunity to cash in on this AWS problem; can Chambers rally his executives to push the private cloud? Will the company ramp up a private cloud push for Interop? I would like to see Cisco do this but only time will tell.
Larry Chaffin Ph.D is the Chief Executive Officer/Chairman and founder of Pluto Networks, a Consulting and VAR partner specializing in WAN acceleration, VoIP, WLAN, telepresence and security.
Pluto Networks is a Riverbed reseller. Pluto was previously a Cisco reseller but in June, 2010, ended its reseller relationship with the company and is no longer a Cisco channel partner.
Pluto Networks specializes in the needs of small, large and enterprise companies by always giving them a great ROI on the products they sell. Pluto Networks has a presence in 23 countries around the world enabling all of its consultants to be virtual. Larry was a Judge at Interop for the Best of Interop Awards for 2009.
Larry has also co-authored all of the books listed below:
Managing Cisco Secure Networks, Skype Me, Practical VOIP Security, Configuring Check Point NGX VPN-1/Firewall-1,Configuring Juniper Networks NetScreen & SSG Firewalls,Essential Computer Security: Everyone's Guide to Email, Internet, and Wireless Security, How to Cheat at Microsoft Vista Administration, Microsoft Vista for IT Security Professionals, Asterisk Hacking, 2008 VoIP and Video Conferencing, Infosecurity 2008 Threat Analysis and author of Building a VOIP Network with Nortel's MS5100, along with co-authoring/ghost writing eleven other technology books for VIOP, WLAN, security and optical technologies. Larry is currently working on a follow up to Building a VoIP network with Nortel's MCS 5100 Book as well as new books on Cisco Telepresence Networks, Practical VoIP case studies and WAN Acceleration with Riverbed.
Larry also has more than 29 vendor certifications and has been working on many others. Larry has been a principal architect around the world in 22 countries for many Fortune 100 companies designing VoIP, security, wireless and optical networks. He has expanded over time also to include application acceleration. Larry is working with worldwide company now out of Asia as a Special Assistant to the CEO and CIO as they go through organizational and network changes, helping them with strategic advice from his years of experience.
Pluto Networks is a channel partner of, LifeSize, Riverbed, Call Copy, Fastsoft and Symantec.