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The real reason you got an iPhone: To zoom in on fruit flies and cockroaches

Backyard Brains shows off RoachScope at TED Conference

By Alpha Doggs on Mon, 02/25/13 - 1:27pm.

Greg Gage returns to TED, the annual conference in Long Beach, Calif., for big thinkers and talkers, and this week is showing off Backyard Brains' RoachScope -- a device that enables you to use your smartphone to zoom in on tiny subjects, such as cockroaches and fruit fly brains.