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Wednesday, December 3, 2008
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RE: AT&T moves ahead with IMS, unveils VoIP service for its IPTV

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Is AT&T proving one of the promises of IMS?

Perpetual betas of web2.0 are at one end of the spectrum & the traditional slowness (at times for good reasons) of telecom is at the opposite end of the spectrum when it comes to speed.

One of the promises of IMS is a rapid service creation environment. By including application servers (AS) based on industry standards to be layered on top of the call control plane of IMS, IMS is allowing and embracing the rapid programming environment we enjoy (or annoyed by if you prefer) to be part of telecom’s new “speedy” delivery process.

July of last year, AT&T’s Video Share (an IMS app) hit the market. Now, AT&T unveils VoIP service for their IPTV customers within 6 months of Video Share. So, is IMS AS aiding in this paradigm shift as promised? Is AT&T reaping the benefit of this new layered architecture (at least on the rapid services introduction promise of IMS)?

What do you think?

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