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The right features for the right customer
Interesting comment from the 'Helm' fan :). The Sutus Business Central is in an entirely different class than the Helm product; Business Central is a purpose-built appliance (rather than off-the shelf).
What the guys at Sutus obviously understand is this market is not about stuffing as many features as possible into a product. Customers simply want something that answers their needs and has the right sort of management tools (easy to use and reliable).
Helm looks like an interesting product for the price - I am sure you get what you pay for.