Cisco should buy Plaxo as another layer to its unified communications strategy, reckons Web and social media commentator LaSandra Brill, writing in her Marketing in a Web 2.0 World blog.
She blogs: "Plaxo is now aggregating your social networking profiles with a pretty impressive list of supported sites. Imagine if these two efforts were combined. You could send someone a message and it will be delivered to them in the best possible way based on where they are and what they are doing."
I remember that when Plaxo crept onto the market a few years ago, not many of our columnists at Network World were too impressed. Linda Musthaler warned about the privacy issues that surrounded social networking software, including Plaxo (see here and here).
Some observers say social networking sites are now considered useful tools for self-promoting business types and employers are thought to be using such sites to check on prospective employees. But with the publicity surrounding this week's story about Facebook having to beef up its policing of pornography, harassment and inappropriate behavior on its site, which self-respecting business professional would want to associate themselves with such networks?
Are these tool useful to you or are you still spooked by the privacy issues?
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The Cisco Subnet blog is written by Network World managing editor Jim Duffy Visit the Cisco Subnet home page daily and while you are there, subscribe to the Cisco Alert e-mail newsletter, which includes news and views generated by the Cisco Subnet community as well as Cisco-related stories on Network World and elsewhere on the Web.
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