EA got it WRONG on the iPhone.
In my 25+ years in the game business, including six years at Activision where I was the VP of Technology for the Studio, I have never seen such an incredable misstatement in the gaming media.
The iPhone is a AWESOME game platform. There are over 100 games already released for the iPhone. We've (MyNuMo) released eight iPhone game titles (Blackjack, Darts, Bowling, Backgammon...) as well as partnered with TableStar to launch the multi-player strategy game Swatches, where up to 6 players can chat and play this cool board game. All these games run in Safari (no install) and they run very well.
I'd stack our card and casual games against any mobile title for look and feel. The iPhone's touch screen interface is exceptional and we see thousands of new players every day. Our development team prefers Safari to J2ME as well.
Many of these games are free, ad supported titles. The ad-sponsored model works on the iPhone for two reasons. First, the iPhone browser supports most e-commerce sites, so the users can actually buy something ... Seconds, multiple portals feature and rate the games and other applications so the best games get an instant audience.
You can see these games here:
http://www.mynumo.com/iphone/fun4iphone.htm
You're going to see some great social games for the iPhone in the next few months. The iPhone is the BEST THING to happen in Mobile Gaming.
William Volk
CEO
MyNuMo, LLC
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