The Consumer Electronics Association, set a new precedent when they vowed to make the “Consumer Electronics Show” in Las Vegas last week, the largest carbon-neutral event in the world.
The tradeshow typically draws 140,000 attendees from around the world and produces an estimated, twenty thousand metric tons of CO2 in just one week. Most of that is the hotel space: 63 percent is from hotels, 24 percent from freight, 12 percent from the convention center and then the [show space at the] Sands, the Hilton and the Venetian hotels.
How is carbon neutrality being achieved?
CES teamed up with the nonprofit Carbonfund.org to raise $110,000 to purchase carbon offsets that will invested in renewable energy, reforestation and energy efficiency endeavors.
Specific investments were made in alternative energy sources like wind energy and methane. Other contributions were made towards reforestation and overall improvements in industrial energy efficiency.
Congratulations to CES for recognizing their span of influence and using their platform to set a positive example. Particularly in an industry that is so highly criticized for it’s carbon output and contributions towards e-waste.
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Taken From Newsweek
By Joshua Levitt
E-Commerce Sales and Marketing Manager for UsedCisco.com
Joshua Levitt is e-commerce sales and marketing manager for UsedCisco.com.