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Tidbits of insight into Microsoft - Yahoo failed merger

By Microsoft Subnet on Fri, 06/13/08 - 5:20pm.

This afternoon, news reports are full of tidbits that shed ever more light on the failed Microsoft/Yahoo union. The story  won't be over until August 1 (or beyond), when Carl Icahn is supposed to make his hostile takeover bid. Nevertheless here are some facts from around the Web for those of you following the drama.

Reuters is reporting that Microsoft offered Yahoo $1 billion for its search engine business, "in a deal that would have delivered $1 billion in additional annual operating income to Yahoo, a source familiar with Microsoft's thinking said on Friday. ... Microsoft would have also paid $8 billion to take a 16 percent stake in Yahoo, which would have valued the company's stock at $35 a share, the source said."

Barons is reporting that "Yahoo-Microsoft Deal Still a Possibility" ... to sum up the reasons, financial life for Yahoo as an online advertiser will continue to get tougher.

Wall Street Journal blogger Stephen Grocer reports on word that employees (not to mention stockholders) are not happy that the generous offer from Microsoft has been spurned, and deal that lets uber-competitor Google make money from Yahoo has been struck. The usual Microsoft next-moves are being bandied about, too ... A purchase of Digg or Facebook, or even Ask.com. Social networking is the next frontier for online advertising growth -- so a move in that direction by Microsoft seems likely. Also see: Yahoo-Microsoft deal dead, again, but Yahoo-Google deal in the works


Go to the Microsoft Subnet home page for more news, blogs, podcasts.

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About The Microsoft Update

Julie BortJulie Bort is the editor of Microsoft Subnet and Network World's Online Community Editor. She also writes the Open Source Subnet blog and is the editor responsible for the Cisco Subnet and Open Source Subnet web sites. If you have an idea for a blog, or a news tip on Microsoft, Cisco or Open Source technologies, contact her at jbort@nww.com, 970-482-6454 or follow Julie on Twitter @Julie188.

The Microsoft Subnet blog is the official blog of the Network World's Microsoft Subnet community. Microsoft Subnet is the independent voice of Microsoft customers and is your gateway to daily Microsoft news, blogs, opinion, books, prize giveaways and more. Visit the Microsoft Subnet index page daily, and while you are there, subscribe to the Microsoft newsletter.

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