The changing realty business

As usual this artcle is simply over-simplified. Online search capabilities for consumers to find homes for sale is one good thing, but it has little to do with the real role of REALTORS(R) in concluding one of the most important transactions in an average citizen's lifetime -- the real property they purchase to live in. Real estate is not day trading; it's not stocks and bonds, or insurance, or airline tickets. It is a little piece of the earth that is not going anywhere (global warming notwithstanding). And that transaction requires educated and sophisticated management of all contract negotiations, contingencies, inspections, and closing documents, not to mention personal service through your settlement. In other words, you might find a doctor online, but you sure wouldn't want to perform the operation yourself.

Click to read the article this is in response to.