Cisco unleashes Valentine's Day gift marketing blitz
By Brad Reese on Wed, 02/04/09 - 3:11am.
Perhaps popular Valentine's Day consumer gift items like the Reese's Peanut Butter Heart will be taking back seats this year to a much more exciting gift, why? Because it appears Cisco is unleashing a Valentine's Day gift marketing blitz, according to a report by Ira Pumfkin over at Tech Edge Weekly.
Even Cisco global media manager - John Earnhardt is blogging about it:
"Cisco Idea for Valentine’s Day; Whitman’s Sampler (or See’s)? 1-800-Flowers (or FTD)? Tiffany’s (Kay)? Day at the spa? What should you get your sweetie for Valentine’s Day?"
Pumfkin is often portrayed as a buffoon who badgers Cisco CEO John Chambers, see photo below:
Fortunately, Ira Pumfkin found the following video of a commercial that Cisco appears to have shot for an upcoming marketing blitz.
New Cisco Valentine's Day Gift Commercial:
Has Cisco's complex organizational structure of councils, boards and working groups taken the concept of new market adjacencies too far? Will The Hershey Company meet the same fate as previous competitors at the hands of Cisco's awesome marketing juggernaut?
Don't be shy, are you going to treat your sweetheart to a Valentine's Day gift from Cisco?
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