The Toronto Blue Jays are the latest sports franchise to enlist Cisco for stadium video deployment. The baseball team has deployed Cisco StadiumVision in its home, the Rogers Centre, in select luxury suites and the JaysShop.
Cisco StadiumVision is also deployed at the new Yankee Stadium. Cisco StadiumVision is designed to deliver live game video and customized content to video monitors in the stadium. The technology will also be available for other events at the Rogers Centre, including Buffalo Bills NFL football games played there.
The Blue Jays are implementing Cisco technology in three phases. The pilot -- Phase 1, completed during the 2008 season, delivers live game broadcast on HD video monitors at gate TVs and eight TVs in the JaysShop. Phase 1 also outfit 22 luxury suites with 25 HD flat-screen TVs that use touch-screen Cisco Unified IP Phones to view different camera angles and views, including camera views from the Jays' and the visiting team's bullpens.
Phase II will be implemented during the 2009 season by equipping 10-15 additional suites with Cisco StadiumVision technology and point-of-sale integration, which will allow fans to order merchandise right to their suites. Phase III, proposed for deployment in 2010, will include the addition of Cisco StadiumVision to more suites and the HSBC Club VIP.
A future extension of StadiumVision at the Rogers Centre might include support of fan mobile devices for ordering concessions from their seat, viewing instant replays or chatting in real time with friends inside and outside the stadium.
Doesn't anybody actually watch the game anymore?
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