
On Monday I wrote about the spate of data breaches that has plagued Wyndham Hotels - three in 12 months - and raised the question of whether this might be enough to dissuade customers from trusting the chain.
Here's the question I sent to Wyndham's public relations department:"Given that this was the third such incident involving Wyndham in the past year alone, why wouldn't a prudent business traveler or vacationer be well advised to avoid Wyndham hotels rather than risk being a victim of the next such incident?"
Here is Wyndham's reply, which I received yesterday:
"While no data security policy can guarantee that unauthorized data access will not happen in the future, we continuously upgrade, evaluate and monitor our systems to protect customers. The (latest) computer security incident occurred while Wyndham was in the process of completely upgrading the information security specifications for all the Wyndham-branded hotels.
"In addition to ensuring that the hack was quickly isolated and contained, we revalidated our information security infrastructure and ensured that we maintain industry standard protections for customer data."
Sleep tight.
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