Local exchange giant GTE Corp. last week made a bold move to become a
national soup-to-nuts service provider by shelling out $616 million to buy
BBN Corp. and another $485 million to acquire a 13,000-mile fiber-optic
network from Qwest Communications Corp.
The BBN purchase, if approved by shareholders and the government,
would bring BBN Planet, a national Internet service provider, as well as
BBN's technology research and development group, under the GTE umbrella.
BBN Planet offers managed Internet, firewall and Web hosting services and
would give GTE a strong Internet service offering for business customers.
BBN customers were generally optimistic about the planned acquisition,
but some were hesitant.
'One of our key interests is that our ISP keeps up with our growth,' said
David Bohnett, chairman and CEO at GeoCities, a Santa Monica, Calif.-based
company that creates communities of interest on the World-Wide Web. 'We
are enthusiastic about this partnership because it gives BBN access to
capital to build out its network and meet our growth projections.'
GeoCities is also a GTE local telephone customer, so integrated
billing for local and Internet services will be an administrative help as
well, he said. But Bohnett is concerned that his business will not have the
same visibility with the management of the merged companies.
GeoCities is not alone. Other customers wonder if the corporate
culture at GTE will affect BBN's business practices.
'We're used to BBN's small-shop mentality,' said Charlie Hart, vice
president of technical services and solutions at Massachusetts Financial
Services Co., a Boston-based mutual funds management company. 'We don't
want the personal attention we get from BBN to be diluted by GTE.' he said.
While cultural changes are almost always part of a merger of this
size, GTE is hopeful customers will see and feel the complementary benefits
of its new deals, especially its fiber network build-out.
GTE's investment in Qwest's fiber network will let GTE extend its
network to 92 metropolitan areas when it is completed in late 1998.
GTE also signed an agreement with Cisco Systems, Inc. to beef up the
overall GTE network infrastructure. In addition, GTE agreed to partner with
Cisco on bundled hardware and network services.
In order to support its new national service offerings, GTE said it
has created a sales force whose mission is to market packages of local,
long-distance, Internet and wireless services coast to coast.
'Our intention is to establish GTE as a national full-service
provider,' said Charles Lee, GTE's chairman and CEO.
'[GTE] has seen phenomenal growth this past year with moving into new
markets,' said Eric Paulak, senior analyst at Gartner Group, a Stamford
Conn.-based consulting firm. 'It's added 1 million new residential
customers and 100,000 Internet customers this year alone,' he said. 'Now
it's time for them to move into the business market where there are better
profits to be made,' Paulak added.
GTE is still working out details on how it will integrate the BBN,
Qwest and current GTE networks. But GTE did say it will continue to use
UUNET Technologies, a BBN rival, to serve residential customers, said Terri
Compton, GTE's vice president of new business development. The BBN services
will be more focused on business customers.
One other agreement that bears watching is one between AT&T and BBN
Planet. BBN Planet, which many observers thought AT&T would buy, currently
carries AT&T's WorldNet Internet traffic. But a clause in the AT&T-BBN
Planet agreement allows AT&T an out in the event of a change in management
focus at BBN Planet.
'We can't yet address how the acquisition will affect the duration
of the contract,' an AT&T spokesperson said.
Senior Writer Tim Greene contributed to this story.
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