Rumors, hearsay, and gossip surrounding a Google product launch of its own mobile phone are reaching near pre-iPhone-launch hysteric levels. On Friday the clamor got louder.

A Google mobile phone, which many have dubbed a gPhone (similar to iPhone), is set to be launched in two weeks, according to Rediff News. According to the India-based news source Google is in talks with several Indian developers to create a mobile platform supporting instant messaging, search functions, and data and content delivery.

The launch of the gPhone is set to be across Europe and the U.S. simultaneously. Rediff reports that Google is negotiating deals with India's number one and two mobile telcos to deliver service.

As you might guess, Google will not verify any of this information.

The biggest hitch to Google's plans is US regulatory approval which many Google phone hopefulls say is imminent.

Google Handset prototype is real

According to a story published earlier this month in The Wall Street Journal Google has built prototype cell phones, to be mass-produced by multiple hardware manufacturers.

For more design concepts check out an earlier blog of mine "Google Phone navel gazing".

What do you think? Will people be lining up outside stores to buy a gPhone by the end of September?

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