On Tuesday, Apple announced that after six years, the iTunes Store would soon completely stop selling music encumbered by digital rights management (DRM) restrictions. What does that mean for you? Read on to find out.
I thought Apple already sold DRM-free tracks called iTunes Plus on the iTunes Store. How is this different?
Format-wise, there's no difference--all of Apple's DRM-free tracks willl be the same as those old iTunes Plus tracks. The difference is that originally, only one of the major record labels, EMI (plus many smaller independent labels) offered its music as DRM-free iTunes Plus tracks on the iTunes Store. But Apple says it will now offer DRM-free music from the other three major labels as well: Sony BMG, Warner Music, and Universal.
Doesn't Amazon already offer music from all the labels without any DRM?
Yes, Amazon MP3 has been selling DRM-free tracks from all four major labels for more than a year. The main difference is that Amazon sells MP3 files, while iTunes sells AAC files.
iTunes Plus tracks cost 99 cents now--will that change?
Yes. As part of the switch to DRM-free, Apple is adopting a three-tiered pricing structure for iTunes music (we suspect it's a form of quid pro quo with the record labels--"you can have DRM-free music if we can finally have variable pricing"). Starting on April 1, tracks will cost 69 cents, 99 cents, or $1.29. At this point, we don't know how prices will be decided for individual tracks--one could assume new tracks will go for more--but Phil Schiller did say that more songs are going to be offered at 69 cents than at $1.29.
How many tracks are available DRM-free?
Apple says that 8 million of the 10 million tracks in its catalog will be available in iTunes Plus immediately--that's an improvement over the roughly 3 million tracks available before the announcement. By the end of the quarter (March), the rest of the tracks in the iTunes Store should be available DRM-free as well.
Can I upgrade my current tracks?
Yes, but it'll cost you, and it's an all-or-nothing proposition. In other words, you can't pick and choose which tracks to upgrade. Start by going to the iTunes Store home page, and clicking on Upgrade My Library under the Quick Links heading. Once there, you'll see a list of all the songs and albums that are available for upgrading, with a price next to each. But the important number to look at is the price next to the buy button, since that's how much it'll cost to upgrade your library. iTunes charges 30 cents per song, 30 percent of the current album price for complete albums, and 60 cents for music videos.
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