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PixelMags offers publishers iPhone platform for books, more

Potential to increase advertising capabilities and subscription sales says makers
By Nick Spence, Macworld.co.uk
August 12, 2009 02:58 PM ET
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PixelMags has announced plans to offer publishers a platform on the Apple iTunes App Store to publish magazines, newspapers, books, catalogues and brochures.

The Apple developer will allow publishers to easily digitise publications with custom-made Apps and no set up or monthly fees and publish them on the App store says PixelMags.

Digitising publications through PixelMags will increase advertising capabilities and subscription sales while decreasing printing and distributing costs, as well as being eco-friendly, promises the makers.

Amongst a range of features PixelMags also offers publishers payment processing, user statistics, data management, push notifications, the ability zoom up to 300 per cent and read publications offline, search functions and app purchasing, allowing publishers to sell subscriptions and back-issues or add their own products such as merchandising.

PixelMags, which has offices in New York, Los Angeles and London, is developing similar applications for use on Google Android, Blackberry, and Nokia OVI platforms.

Also planned is a web-reader and integration into popular social networking sites such as Facebook and MySpace.

Full details can be found at www.pixel-mags.com.

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