SBC services deliver multimedia
SBC unveils services that add IP-based multimedia features to voice
Convergence & VoIP Alert
By Steve Taylor and Larry Hettick
,
Network World
, 02/25/2004
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Steve Taylor and Larry Hettick offer news and analysis on the latest in IP convergence from fixed-mobile convergence, presence management, IP video and unified communications.
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Last week, SBC Communications announced business services that allow companies to add secure IP features and services to their
voice infrastructure. The SBC Multimedia Communication Solutions services are based on the Nortel Networks Multimedia Communication
Server (MCS) 5100.
The new offerings join the SBC portfolio of hosted and premises equipment-based pure VoIP services, which include SBC PremierSERV
Hosted IP Communications Service and SBC PremierSERV Total IP Communications Solution. They provide businesses with a flexible
range of options for incorporating IP features and functionality into communications networks.
SBC consultants would install and maintain the MCS 5100, which can work in conjunction with traditional business Centrex or
PBX voice systems. The platform delivers new features such as call screening, call logging, picture caller ID, desktop video
calling, and integrated instant messaging. The system allows businesses to maintain the functionality and numbering plan of
their current voice network while augmenting it with new productivity and collaborative communications tools. As part of the
package, system maintenance, management, and monitoring services are also available.
“These service offerings will provide excellent new options for businesses that have heavily invested in their existing networks,”
said Chuck Rudnick, senior vice president of business marketing for SBC Communications, in a statement. “The new offerings
add to our comprehensive IP portfolio, allowing us to deliver the right solution for nearly any business need or circumstance.”
As Larry told SBC, this is a win-win for companies and their customers - especially those who will get the benefits of a fully
featured IP telephony-based system and clear path forward to converged applications.
Steve Taylor is president of Distributed Networking Associates and publisher/editor-in-chief of Webtorials. Larry Hettick is a principal analyst at Current Analysis.
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