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Denon's outrageous price for Ethernet cable

$500 for 59 inches of Ethernet cable
Network Architecture Alert By Jeff Caruso , Network World , 06/17/2008
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Site Editor Jeff Caruso helps you make sense of the evolving world of LANs and routers.

Over the past week parts of the blogosphere have been buzzing over the discovery of a 1.5-meter Ethernet cable that is being sold for the insane price of $499.

The manufacturer is Denon, and the target customer is the "audio enthusiast." Apparently "audio enthusiast" is Denonese for "sucker."

The original listing for the product is unchanged, as if the company were unaware of the guffaws emanating from the geekier side of the Internet. It appears that the first discovery was publicized on CrunchGear, although I also saw listings on UberReview, Wired, and eventually Slashdot, among other places. You know how these things go.

Denon's description of the cable is priceless:

"Denon's 1.5 meter (59 in.) ultra premium Denon Link cable was designed for the audio enthusiast. Made from high purity copper wire and high performance connection parts, the AK-DL1 will bring out all the nuances in digital audio reproduction from any of our Denon DVD players with the Denon Link feature. Attention to detail when building this cable was used by employing high quality insulation, tin-bearing alloy shielding and woven jacketing to reduce vibration and to add durability. Additionally, signal directional markings are provided for optimum signal transfer. Rounded plug levers help prevent breakage."

Nuances. In a digital signal, where bits are bits. And thank goodness the copper wire is high in purity. Maybe that's where the high price comes from, what with copper costs being what they are today.

Obviously, this kind of inflated sense of worth isn't something you can get away with in the enterprise networking realm. Or is it?

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Comments (80)
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Digital AudioBy Anonymous on June 30, 2008, 12:36 pmSome *really* high end commercial product need high quality cat5 cables. The Soundcraft Vi6 mixing desk local and stage rack all run over cat5/cat7 :)

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Directional MarkingsBy Anonymous on June 25, 2008, 3:37 amI can see that the "Directional Markings" would really help the signal get to the other end of the cable. The cables do look great, but I don't think I will be able...

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But this cable will help my love life, right???By Anonymous on June 24, 2008, 7:38 amI don't care about the pristine quality signals....at that price I just want to know if having one will help me get lucky down at the local pub!

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Modern Day Robin HoodBy Anonymous on June 23, 2008, 10:38 amTake from the dumb, err Audiophile and give to the smart. This is even worse than the Monster cables and "Power Conditioners"! Kudos to Denon-trying to boost the...

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Typo?By Anonymous on June 22, 2008, 10:43 amMaybe they meant $4.99.

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