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A free telephone consultant

Brian Padden recommends mix of IP and digital phones
Small Business Technology Alert By James E. Gaskin , Network World , 10/05/2006
James Gaskin
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James Gaskin helps small offices get the most out of technology

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Many small businesses never think about upgrading their phone systems until they move. Each month the owners and managers curse the huge invoices but don't know where to go for relief. Too often the bills result from trusting the local phone company and accepting their recommendations. But the changing telecommunications market makes it possible to save money today. In fact, you may be able to pay for new telephone hardware from savings on service costs.

Brian Padden of HxP and Associates, offers a great consulting rate to small businesses in the North Texas area interested in upgrading their telephone services: free. He leverages his experience and contacts made during 27 years managing Xerox data centers and more years consulting with Verizon and VarTec to find the right services and telephone equipment for small businesses. The carriers and service companies pay Padden a finder's fee, so the business pays nothing but saves plenty. Think of Padden as a marriage broker between telephone hardware and services companies and small businesses.

"If a company has three or more telephone lines from SBC/ATT or Verizon, I can save them enough on service costs to pay for new hardware," says Padden. His customer testimonials are filled with examples, such as the company that reduced its monthly service costs from $5,000 to $2,200. I met Padden through a referral from Cross/Talk Communications, a telephone service business that works with him on such projects.

"Companies want to appear professional and the right phone system helps," says Padden. For example, he designed a system for a company with three locations in Texas to prevent calls ending up in voice mail. If no one was available in one field service office, the call rolled to the headquarters office where the full-time receptionist answered with the name of the branch closest to the caller. Instead of leaving voice mail for service techs that tend to live on the road the customer reaches a person and is assured the techs will get the message in a timely manner.

The receptionist doesn't have to be at headquarters. Padden designed a system for a company with a factory in Florida but a receptionist in Texas. Using VoIP phones allows the company to ensure calls are answered fast and connected to the right individuals, and the caller shouldn't notice anything out of the ordinary.

James Gaskin writes books (16 so far), articles and jokes about technology and real life from his home office in the Dallas area.

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