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Emphasizing Knowledge Management and CRM when Developing a Web Channel: A Case Study
DOCUMENT #: 26903
TITLE: Emphasizing Knowledge Management and CRM when Developing a Web Channel: A Case Study
LENGTH: 9Page(s)
TYPE: Bulletin
AUTHOR: Jocelyn Young
PUBLISHED: 04/26/2002
PRICE: $1500.00 Purchase this document!Purchase this document
ABSTRACT: This document discusses how Longs Drug Store and Roundarch successfully addressed customer needs through an integrated Web channel.
SUBJECTS: eBusiness Infrastructure   Strategic IT Planning   Content Management

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