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CISOs Must “Think Different”

Remember the "Think Different" advertising campaign from Apple? It ran from 1997 to 2000 and featured bigger-than-life personalities like Buckminster Fuller, Martin Luther King, and Pablo Picasso.

The "Think Different" ads coincided with Steve Jobs's return to Apple and exemplify his somewhat contrarian and analytical mindset. In a PBS interview, Jobs offered this philosophical insight about life:

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