Rich media ads grow
By Jason Meserve, NetworkWorld.com, 01/13/04
A good thing if you're a marketer and bad if you hate those video ads in AOL Instant Messenger recent Nielsen/NetRatings data says that in November 2003 the number of rich media ads served increased 10% over the same period in 2002. Of all ads served, 17% were of the rich media variety.
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