Will Windows Phone feel any pain after getting dumped by LG?

Claiming sales are too weak, did LG make a valid point in dumping Windows Phone, or an excuse to avoid competing with Nokia? How about both?

Ahead of a meeting between their CEOs, Korea's LG Electronics has decided to shun any more Windows Phone products because there have yet to be "meaningful" sales.

That should get the meeting off to a good start.

The electronics manufacturer told the Korean Herald this week that Windows Phone devices are just not selling well enough worldwide to warrant continued manufacturing WP phones. Instead, LG will turn its focus to the Android platform.

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"The total unit of Windows Phone sold in the global market is not a meaningful figure," a LG spokesman told the Herald, adding that the company currently has no plans of rolling out another LG-manufactured Windows Phone soon.

The company will "continue research and development efforts" on Windows Phones. Translation: we give up, unless it takes off in the marketplace.

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It's not exactly a huge loss for Microsoft. LG is getting its you-know-what handed to it by Samsung. The Herald notes that the mobile business unit's performance has consistently failed to meet expectations, with operating losses for seven consecutive quarters. It was only when the company focused on LTE Android phones that it got back into the black

It's not like Windows Phone will suffer as a result of this decision, either. Microsoft still has HTC, Nokia and Samsung, all of which are clobbering LG. And with all the hoopla around the Nokia Lumia 900, including raves from Steve Wozniak, it's easy to see why LG would get its feelings hurt.

Still, it's embarrassing PR for Microsoft to lose a mobile partner, especially one that had previously gone all in for the Windows Phone OS. Back in 2009, Microsoft and LG signed a partnership in which LG chose Microsoft's mobile OS as its main phone platform, committing to manufacturing up to 26 Windows Phones for 2012.

So, if nothing else, the lawyers might get involved, which will do nothing to help sell phones.

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Copyright © 2012 IDG Communications, Inc.

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