After Donald Trump's victory, Tim Cook sent this letter to Apple employees

After Donald Trump's victory, Tim Cook sent this letter to Apple employees
Gage Skidmore (Creative Commons BY or BY-SA)

Earlier this week, Donald Trump shocked pollsters and political pundits across the country after winning the 2016 U.S. presidential election. Despite an incredibly close race, Trump managed to win the election after over-performing in a number of key battleground states, such as Michigan, Florida and Pennsylvania. Consequently, Trump received more than the needed 270 electoral votes even though Hillary Clinton received more votes in the popular vote.

Taking a step back, it would be a gross understatement to call this year's election divisive. Trump is nothing if not controversial, and his recent victory has generated a tremendous amount of backlash and fear on the left and an equal amount of applause on the right.

In light of that, Apple CEO Tim Cook, in an effort to ensure that the Apple machine keeps running smoothly, penned a letter to Apple employees calling for unity and respect. The letter was originally obtained by Buzzfeed and reads as follows:


I’ve heard from many of you today about the presidential election. In a political contest where the candidates were so different and each received a similar number of popular votes, it’s inevitable that the aftermath leaves many of you with strong feelings.

We have a very diverse team of employees, including supporters of each of the candidates. Regardless of which candidate each of us supported as individuals, the only way to move forward is to move forward together. I recall something Dr. Martin Luther King, Jr. said 50 years ago: “If you can’t fly, then run. If you can’t run, then walk. If you can’t walk, then crawl, but whatever you do you have to keep moving forward.” This advice is timeless, and a reminder that we only do great work and improve the world by moving forward.

While there is discussion today about uncertainties ahead, you can be confident that Apple’s North Star hasn’t changed. Our products connect people everywhere, and they provide the tools for our customers to do great things to improve their lives and the world at large. Our company is open to all, and we celebrate the diversity of our team here in the United States and around the world—regardless of what they look like, where they come from, how they worship or who they love.

I’ve always looked at Apple as one big family and I encourage you to reach out to your co-workers if they are feeling anxious.

Let’s move forward—together!


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Copyright © 2016 IDG Communications, Inc.