David Pinkus


Google's Competitors may not be who you think

When I worked at Google, I think many of us were surprised by how often people outside the company would talk about Microsoft as a competitor.  Inside the company though, we rarely talked about Microsoft.  In fact, the use of the...

In Google We Trust

This will likely be my first and last post related to search and search optimization with Google, but there's an important point I want to make:  Most users assume Google's product is search; it's not.  And it's not ads either. ...

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