Lauren Brousell

Senior Writer

Millennials want to be leaders — but not without big salaries, perks

Social media bans in college sports offer lessons for enterprises

Social media bans in college sports offer lessons for enterprises

Recent policies that restrict social media use by collegiate athletes raise questions about students' right to freedom of speech and the authority of their teams and schools. What can companies learn from academia's hits and misses?

Big sports teams look to small startups for tech edge

Big sports teams look to small startups for tech edge

Savvy sports organizations, including the Los Angeles Dodgers and Cleveland Cavaliers, increasingly look to the startup community for technologies that can enhance the fan experience and improve business operations, on and off the...

Millennials will move, take less money for IT jobs

Millennials will move, take less money for IT jobs

A new survey suggests millennials seeking IT jobs are willing to accept less money and relocate in exchange for positions they're passionate about, but they also aren't afraid to quickly move on if they are dissatisfied with current...

Why social media could swing the 2016 presidential election

Why social media could swing the 2016 presidential election

Candidates in the 2016 U.S. presidential election use more social networks than politicians of the past, in hopes of tapping the millennial market. However, it's difficult to measure real ROI, and the social trail is fraught with...

Vail's mobile app helps you avoid long lift lines

Vail's mobile app helps you avoid long lift lines

A new feature in Vail Resorts' free EpicMix mobile app shows skiers and snowboarders the wait times at lifts and helps them plan their routes.

How the PGA uses analytics, beacons and social to enhance fan experience

How the PGA uses analytics, beacons and social to enhance fan experience

During this year's PGA Championship, golf fans can create data visualizations based on statistics on their favorite players and receive real-time updates via beacons and live feeds, thanks to a number of innovative technology...

How millennials challenge traditional leadership

How millennials challenge traditional leadership

Millennials say they don't care about money, legacy or hierarchy, and instead aspire to be collaborative, empowering and transformational leaders. However, many millennials also say their organizations lack the necessary corporate...

Will hotel room keys and desk check-in soon be obsolete?

Will hotel room keys and desk check-in soon be obsolete?

Starwood Hotels is eliminating pain points for guests by offering digital room keys, mobile check-in and functionality through an Apple Watch app. It's also allowing hotel managers to make pricing decisions based on a new analytics...

Yahoo ramps up tech to compete with daily fantasy sports pioneers

Yahoo ramps up tech to compete with daily fantasy sports pioneers

Already a power player in online fantasy sports, Yahoo leveraged new technologies, embraced open source and allocated staff to add a daily fantasy component and compete with startups such as DraftKings and FanDuel.

How big banks use tech to attract savvy consumers

How big banks use tech to attract savvy consumers

Large, established banks and financial institutions are moving away from physical branch locations and toward technologies such as mobile payments, wearables, social media and gamification to enable remote interactions.

6 ways to give millennials the mentorship programs they want

6 ways to give millennials the mentorship programs they want

Traditional corporate mentorships just don't cut it for today's millennial workers. Younger employees seek meaningful and time-efficient relationships with senior colleagues. These six expert tips can help organizations understand...

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