pmcnamara
News Editor

58% say Doodles are the glue that keeps them on Google? Really?

Opinion
Sep 5, 20121 min

Survey also crowns Pacman Doodle as the most popular one to date

pacman

Let’s be clear about what’s being contended here: Responding to a poll by a logo company, 58% of 2,225 American Google users aged 18 to 35 “said it was the Doodle novelty that prevented them from using other search engines and made them stick with Google.”

So we’re not talking about the public at large, but rather a subset of a group of younger Google users who are interested enough in Google Doodles to respond to an opinion poll about Google Doodles.

Nevertheless, I feel compelled to ask: Are you kidding me? You mean were it not for the Doodles these folks would be off flirting with Bing?

If only my children were so easily satisfied.

Conducted by The Logo Company, the popularity-contest portion of the poll allowed respondents to choose multiple options and produced this list of favorite Doodles:

  1. Pacman (2010) – 70%
  2. London Olympics (2012) – 69%
  3. Robert Moog (2012) – 65%
  4. Freddie Mercury (2011) – 64%
  5. Les Paul (2011) – 59%
  6. Charlie Chaplin (2011) – 55%
  7. The Muppets (2011) – 51 %
  8. John Lennon (2010) – 47%
  9. Lucille Ball (2011) – 41%
  10. Jules Verne (2011) – 39%

Make of the results what you will.

And, if you have time to burn, a working version of the Pacman Doodle can be found here.