Why the reluctance to use multimedia in the workplace?

Opinion
Apr 17, 20072 mins

* Are you able to use multimedia for legitimate use in the workplace?

A couple of weeks ago, we started a discussion on multimedia in the workplace and how this might (or might not) be controlled in your company. The primary context for that discussion centered on whether multimedia content was allowed and what tools and/or policies are available to control such content.

This time, we want to take a different approach to the topic. In particular, we want to focus on multimedia training opportunities. In recent years, legitimate Webcasts, podcasts, and other forms of multimedia have proliferated. Such materials provide significant benefit in these days of limited (if existent) training budgets. However, we’ve also noticed that many of the multimedia capabilities are not used as extensively as more “static” or “monomedia” formats such as white papers.

Webtorials is currently conducting some research to try to understand why corporate users are reluctant to use multimedia training materials. And even though we don’t want to prejudice the results by sharing too much information, a major reason that people have given so far is that they work in a cubicle environment, so listening to multimedia on their PCs is not a reasonable option.

So at this point we want to propose an alternative. Why not replace all of this PANS (pretty amazing new stuff) with POTS (plain old telephone service)? To be more explicit, even in a cubicle environment, you can listen to a phone call, and there are now several services that allow on-demand playback. Further, the cost of long distance – at least within the United States – is almost free. (Or at least it’s available at a fixed rate.)

For now, we’ll point you to the Webtorials survey to garner your opinions and next time we’ll share a real-life example.

Editor’s Note: From Cisco Subnet: Free cable networking book up for grabs a copy of PacketCable Implementation by Jeff Riddel, published by Cisco Press. Also: read a free chapter of the book here and pose a question to the author in his blog here.

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Jim has a broad background in the IT industry. This includes serving as a software engineer, an engineering manager for high-speed data services for a major network service provider, a product manager for network hardware, a network manager at two Fortune 500 companies, and the principal of a consulting organization. In addition, Jim has created software tools for designing customer networks for a major network service provider and directed and performed market research at a major industry analyst firm. Jim’s current interests include both cloud networking and application and service delivery. Jim has a Ph.D. in Mathematics from Boston University.

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