Coming to popular Web site near you: Video ads. Geek.com is reporting that a company called Unicast is working with some of the major US advertisers to re-use television ads on the Web. Unicast delivers Windows Media-encoded ads down to the viewer in the background (pre-caching) then serves up the 30-second spots when the user visits certain sites. ESPN uses similar technology for its ESPN Motion feature, but at least that’s optional. Related content opinion Imprezzeo makes image search easier By Jason Meserve Apr 03, 2009 1 min Video Web Search Enterprise Applications opinion Skype on the iPhone is a sweet app By Jason Meserve Apr 02, 2009 1 min iPhone opinion March Madness coming to an iPhone near you By Jason Meserve Mar 12, 2009 1 min iPhone opinion Nice play by Amazon with Kindle iPhone app By Jason Meserve Mar 10, 2009 1 min Kindle iPhone Amazon.com Podcasts Videos Resources Events NEWSLETTERS Newsletter Promo Module Test Description for newsletter promo module. Please enter a valid email address Subscribe