abednarz
Executive Editor

Coyote Point keeps midmarket focus with retooled load-balancing platform

Opinion
Jan 13, 20093 mins

* Upgraded appliances add tools for improving the load balancing of virtual servers and applications

You don’t have to be a big company to have big load-balancing needs. Coyote Point Systems is aiming its new family of application acceleration and load balancing appliances at the midmarket, and it’s making available enterprise features such as SSL acceleration, hardware-based compression, Gigabit-speed throughput, and tools for optimizing application performance in virtualized environments.

But what exactly is the midmarket? Some vendors define midmarket customers based on the number of employees or a company’s annual revenue. Coyote Point instead identifies its target customers by their application needs, which makes sense.

Coyote Point views the midmarket as those companies with strong technical needs — a significant Web presence or Web application delivery requirement, for example — but not unlimited budgets, says CEO and CTO Bill Kish. “Their apps are mission critical, and they have high bandwidth requirements, but they don’t have a staff to dedicate to load balancing products or a budget to go buy $40,000 boxes,” Kish says. “They do still have requirements for scalability, high availability, and the management features of high-end products.”

With that in mind, Coyote Point this week unveiled its Equalizer GX family of appliances. Built on new hardware and software architectures, the Equalizer GX appliances provide up to 400% performance gains when compared to earlier Coyote Point models, the company says.

At the low end, the Equalizer 350GX is an application traffic manager with 12 Gigabit Ethernet ports, priced at $6,495. The E450GX, priced at $10,195, is optimized for e-commerce environments and adds SSL offload/acceleration features capable of handling 8,500 transactions per second. At the high end, the 650GX ($14,395) includes all of the features of the E350GX and E450GX, along with an additional 10 Gigabit Ethernet ports, hardware-based Web compression, global load balancing capabilities and more.

New to the GX platform are tools for improving the load balancing of virtual servers and applications. Coyote Point offers two flavors of these software tools: Equalizer VLB (included on all models) and Equalizer VLB Advanced (offered optionally on the 350GX and 450GX, included with the 650GX).

Equalizer appliances with VLB configured can monitor VMware vCenter or ESX server to determine the status and performance of virtual machines, the company says. Coyote Point then combines the data from VMware with its own application and network data to better manage the traffic flowing to VMware virtual machines running on ESX server. Companies can optimize load balancing based on resource utilization, for example, or optimize hardware utilization and reduce over-provisioning.

The advanced version of VLB adds tools for controlling the behavior of virtual machines (not just the traffic flowing to virtual machines). For example, companies can set automated VMware responses to application-centric events, Coyote Point says.

“The midmarket for networking technology is a hard nut to crack, as companies require a lot before they’ll adopt a new solution,” said Zeus Kerravala, senior vice president of enterprise research at Yankee Group, in a statement. “Hardware vendors offering products that are sensitive to the cost-consciousness in this market, while still offering enterprise-class performance, will certainly have a leg-up on their competitors.”

“In terms of application optimization, companies such as Coyote Point Systems that also focus on reliability, ease-of-use and ease-of-deployment — without a steep learning curve — are in a good position to serve the sweet spot of the mid-market,” Kerravala added. “We’re also seeing a real upsurge in virtualization technology being employed by SMEs; this should be an excellent driver for application acceleration/load balancing appliances.”

abednarz

Ann Bednarz is the executive editor of Network World. Ann is a longtime IT journalist and has spent 26 years writing and editing for Network World, where she has worked as a news reporter, managed product testing and reviews, and developed features and how-to articles for an audience of network professionals and data center managers. Over the last two years, she has conceived and edited award-winning content for Network World that includes 2025 Jesse H. Neal Award finalists, 2025 Azbee Award regional winners and national finalists, and 2024 Eddie & Ozzie Award finalists.

Ann holds a bachelor’s degree in architecture and spent the early part of her journalism career writing about architectural design and construction. In her free time, she keeps those skills alive through DIY projects.

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