abednarz
Executive Editor

Cisco’s WAN optimization milestone

Opinion
Jul 12, 20073 mins

* Network giant wins 1,000 WAN optimization customers in less than a year

Like many vendors, Cisco is looking to secure a leading position in the WAN optimization market as greater numbers of enterprises grapple with the challenges of branch office application performance, remote backup, and server consolidation. So far, so good: In the 10 months since Cisco launched its Wide Area Applications Services (WAAS) suite, 1,000 customers have deployed the products.

WAAS combines Cisco’s wide-area file services (WAFS) and content distribution technologies with optimization features to speed the performance of TCP-based applications running over the WAN. It’s available in different hardware form factors, including stand-alone appliances as well as modules that can be integrated into Cisco’s Integrated Services Router (ISR) series.

One thing Cisco has going for it is its bundled approach. Enterprises that are assessing the WAN optimization and application acceleration market are looking to procure multiple capabilities in an integrated solution, according to Robin Gareiss, executive vice president and senior founding partner of Nemertes Research.

“Increasingly, IT decision-makers want the option to integrate WAN optimization and application acceleration into a single branch-office device,” Gareiss said. “Already, 17% of organizations are using all-in-one devices, and 55% are using WAN optimization. Moving forward, they want devices to provide switching/routing, security, VoIP, optimization, and WAFS.”

Here’s what three early adopters had to say about Cisco’s WAAS suite:

“Before moving to Cisco WAAS, our bandwidth would spike to 100% during the day, but we’ve been able to decrease that to 40%,” said Steve Rains, an IT system director at Phoenix-based Banner Health, which is using WAAS to speed application performance across 20 hospitals and other medical facilities.

“The product’s transparency, which preserves our existing monitoring and security infrastructure, and centralized management with the ability to characterize the traffic according to days, months, traffic type, as well as effective throughput per application, have all been a real plus for us,” Rains said.

At Fulton Financial, it used to take an hour for users at its branch offices to print large loan application documents. The Lancaster, Penn. financial holding company is using WAAS to slash its print response time by 75% to 80% and reduce bandwidth consumption to 30% of its 6Mbps link.

“Upgrading bandwidth was cost prohibitive, inefficient and non-scalable, and installing and managing local servers just for print jobs violates our server and application centralization strategy,” said Barth Bailey, vice president of network infrastructure and security for Fulton Financial. “With Cisco WAAS, we’ve maintained our centralized and standardized IT infrastructure while ensuring LAN-like application performance for branch offices.”

Bissell Homecare, meanwhile, is using Cisco WAAS to speed data replication between its Grand Rapids, Mich., headquarters and its manufacturing facility in China. “It now takes roughly 20 to 30 minutes to replicate data changes across the WAN, compared to 5 to 6 hours before,” said Paul Babcock, manager of network and computer operations.

Has your WAN optimization deployment yielded similar gains? If you’d like to share a success story, I’d like to hear it. As always, all comments are welcome.

abednarz

Ann Bednarz is the executive editor of Network World. Ann is a longtime IT journalist and has spent 26 years writing and editing for Network World, where she has worked as a news reporter, managed product testing and reviews, and developed features and how-to articles for an audience of network professionals and data center managers. Over the last two years, she has conceived and edited award-winning content for Network World that includes 2025 Jesse H. Neal Award finalists, 2025 Azbee Award regional winners and national finalists, and 2024 Eddie & Ozzie Award finalists.

Ann holds a bachelor’s degree in architecture and spent the early part of her journalism career writing about architectural design and construction. In her free time, she keeps those skills alive through DIY projects.

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