Yahoo adds Platinum streaming service

Opinion
Mar 17, 20031 min

As we mentioned about a month ago, Yahoo this week is launching its Platinum Yahoo premium streaming service that competes with RealNetworks SuperPass offering. The $9.95 monthly fee will give viewers access to a variety of audio and video programming, including Webcasts of CBS’s “Survivor: The Amazon” program. A $16.95 SportsPak gives users additional coverage of NASCAR racing events and 56 games of the first and second rounds of the NCAA basketball tournament that begins this week. According to data from comScore, 41% of Yahoo visitors have broadband access, so the company has a big piece of pie it can pursue with this offering.