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The Georgia company ServiceCloud is suing for trademark infringement
Content publishing and traffic tracking are a natural combination, he said
Companies take the fight to real-time search, signing deals with Twitter, Facebook
$10 billion installed base in five years for the branch/services router
Hurd says external cloud too insecure to handle critical information
The service is going out for general sale, aimed at enterprises
The company is extending its MagCloud service and launching a new one called BookPrep
