Buying from start-ups in the challenging economy – good or bad?

Opinion
Jan 29, 20092 mins

* How can you be sure that your start-up vendor will be around in the foreseeable future?

One topic that has received a lot of attention in these economic times is the viability of buying from start-ups in 2009. Sequoia Capital, one of the country’s leading venture capital firms, has a presentation that describes the state of the economy and highlights what it all means to start-ups. Sequoia makes a number of recommendations for start-ups, including focusing on quality, lowering risk and reducing debt. It is difficult to argue with those recommendations. The problem is that the presentation contains a number of graphics, including a detailed image of a tombstone with “RIP Good Times” etched to create the impression of impending doom.

Buying products from start-ups is always a high-reward/high-risk activity. The benefit is that start-ups bring new technologies to market long before the mega companies do. The downside is that many start-ups go out of business. This means that unless another vendor acquires the product, any investment a customer makes will quickly dwindle in value.

Buying from start-ups in 2009 will be a little riskier than usual. Venture capitalists will be frugal when it comes to providing additional rounds of funding, putting start-ups at a higher risk of going out of business, or not having the resources they need to fully develop their product.

We believe that IT organizations should still consider buying from start-ups, however you should do more due diligence than usual. This includes getting an understanding of the company’s financial health to determine if the start-up has the resources to stay in business for the next 12 to 18 months and to develop their product as promised.

We’ll continue the discussion of how current economy will impact IT customers. In the meantime, we would like to hear from you. What type of IT initiatives will be getting the most attention inside of your organization in 2009?

Jim has a broad background in the IT industry. This includes serving as a software engineer, an engineering manager for high-speed data services for a major network service provider, a product manager for network hardware, a network manager at two Fortune 500 companies, and the principal of a consulting organization. In addition, Jim has created software tools for designing customer networks for a major network service provider and directed and performed market research at a major industry analyst firm. Jim’s current interests include both cloud networking and application and service delivery. Jim has a Ph.D. in Mathematics from Boston University.

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