Bob just got a Treo phone, and he loves it. It does all the things he wants a phone, PDA and coffee maker to do. But he admits that as much as he likes the device, it does weird stuff – specifically, locking up randomly.
Hmmm. Interesting. The first time I got my hands on one in a Cingular store (manned by antisales people) . . .
. . . I pressed two keys, and it transformed magically into a paperweight. A nice-looking paperweight but a paperweight nonetheless.
I asked an antisalesperson about it, and he mumbled, “Oh yeah, they do that a lot . . . but they’re really cool.”
Really? Cool as in what? When I was young (no comments, please) cool meant good, slick, neat – something that was cool did what it was supposed to do and did it with style. It didn’t mean a dang fashion accessory that might work if the wind was in the right freakin’ direction and the gods deigned to smile upon me.
Bob also complains that while his Treo phone has a bigger and more colorful screen, it also has smaller fonts, which is great when you are 20-something, but once that big four-oh passes, it requires reading glasses and squinting.
And Bob can’t turn off the 2001-style female voice that insists on announcing all of his calls. Now Bob will freely admit that he hasn’t read the manual, but you know what – cell phone company executives and manufacturers, this is where you should be paying close attention, because this is really important – Bob shouldn’t have to read the manual.
No one should have to read a manual for a cell phone. They’re phones, not scanning tunneling microscopes or nuclear reactors. It shouldn’t be that complicated.
For example, I have a Motorola Razr. I acquired it when my AT&T Wireless contract ran out and I had to migrate to a Cingular contract (it felt rather how I imagine being mugged feels).
The Razr has a nice physical design; sleek, the right weight and with one exception, mechanically elegant.
For the lucky owners whose phones are for whatever reason just fractionally differently built, dust floating around with apparently nothing better to do targets these vents, enters the gap between the display and the screen, and makes the screen at least 50% unreadable in anything but total darkness. To cure this is either a return to manufacturer warranty repair or purchase of a new $10 cover.
But as slick as the Razr is, its software is a testament to uncontrolled engineering. Everything is there but organized as inefficiently and as counterintuitively as possible.
What I am arguing for – no, pleading for – is that vendors stop focusing on features and start thinking about usability. We don’t want manuals, weird key combinations to do basic things, text that can be read only if you have Superman-like vision and faults that should have been identified in the design process. We want stuff that works!
Is that too much to ask?
Is it? Answers to Gibbsblog or backspin@gibbs.com. Whatever takes the fewest keystrokes. (Thanks to Bob Cagle for becoming, inadvertently, this week’s muse.)




