* Start-up Optinuity’s optimization software
A newcomer to the management software market is betting IT managers will use its flagship software to speed problem resolution, implement better processes and more efficiently run their IT shops.
Start-up Optinuity this week plans to unveil the software, called C2O, which Optinuity executives say will help automate IT production tasks ranging from running batch jobs, to rebooting a server, to troubleshooting application performance problems. The product uses software installed on a central server to monitor and measure actual tasks against pre-defined models of IT processes and jobs. It also uses data collected by software agents distributed on application, Web and other production servers across an enterprise data center. Plus, C2O uses proxy servers to monitor actions on routers and other devices onto which software agents cannot be installed.
The promise of software to automate IT procedures and optimize IT operations will appeal to many enterprise IT shops, says Rich Ptak, principal analyst at Ptak, Noel & Associates.
“IT has consistently operated in an ad hoc mode, responding to problems and working out solutions as they occur,” he says. “Optinuity provides a way to document existing processes, assure they are consistently (and even automatically) applied and shared among the full IT team. This is a big time saver.”
Mercury Interactive and its IT governance product line represent a competitor down the road for the Bethesda, Md., start-up. Like Optinuity, Mercury includes features in its application management products that let IT managers incorporate their knowledge of a product to enable future automated resolutions. Similar products from IBM would also compete with C2O.
Pricing for the software will start at $150,000 for a typical multi-server application environment, which could consist of 10 to 12 CPUs. C2O is now generally available.




