How Apple Can Win The Browser Wars

Apple’s definitely heading down the wrong path with the whole Spamafari browser install approach. The whole thing with Apple Updater covertly pushing Safari onto our PC desktops is way beyond uncool. The last thing I want is yet another browser competing to be my default browser, especially Safari, which has no discernable benefits over IE and Firefox on Windows. And now, Apple’s taking another run at Windows by pushing back, claiming the “carpet bomb” bug is really a PC user and Windows problem. (See the “Saving untrusted files…” section.) Shez. I can just see the new Apple commercial now.

But Apple’s misguided approach actually gave me a crazy idea for a devious plan — how Apple *could* take over the browser on the PC desktop. So, here’s the approach. We all know that the Safari browser on the iPhone is totally killer. Better by thousands of miles than any other smartphone browser. That alone is almost reason enough to buy an iPhone now that 3G is out. Ah… on second thought, scrap that. Back to my other crazy idea…

So… Apple cuts a deal with us. Apple agrees to port Safari to Blackberrys and Windows Mobile if all of us agree to use Safari on our PCs! Hey, how’s that for a great idea! Well, there is that touch screen problem but those are minor details. As an added incentive, Apple could agree to reinstall iTunes on our PCs only every other time we start up iTunes. How would that be? What a deal. I’d switch!

So Apple, listen up. This could be your only chance. Don’t miss this golden opportunity!

🙂