One man’s spam is another’s …

Opinion

Feb 22, 20081 min

Great deal at Wal-Mart. Evan Schuman at the blog StorefrontBacktalk has a Wal-Mart insider’s account of the retailer’s text-messaging trial that produced a couple of counter-intuitive results. Most interesting to me was the contention that 10% of those approached agreed to receive text messages from Wal-Mart.

Data Center

by Paul McNamara

News Editor

In addition to my editing duties, I have written Buzzblog since January, 2006 and wrote the 'Net Buzz column in Network World's dearly departed print edition for 13 years. Feel free to e-mail me at pmcnamara@nww.com.

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One man’s spam is another’s …

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