Michael Cooney
Senior Editor

Women drive online music market

Opinion
May 16, 20061 min

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Women are increasingly pushing the online revolution. There’s been many a story noting how the number of adult women gamers is growing rapidly, and now research out of the UK shows the ladies are driving the online music market.

According to BBC News: “More than three quarters of women aged 16-45 in the UK now own an MP3 player or mobile phone that plays MP3s, research by media group Emap found. The report said women spend longer listening to music than men, discover more music and listen to more podcasts.”

And our favorite tidbit from the article: “For the first time, more women are reading are reading metal magazine Kerrang than men.” Woo!

Via BBC News