Michael Cooney
Senior Editor

Women prefer gadgets to shoes

Opinion
Aug 2, 20061 min

A new survey by the woman-powered Oxygen Network indicates women prefer tech gadgets to more stereotypical fare, such as shoes. You go, girls.

According to USA Today: “[The] survey released Tuesday found that more than three out of four women said they’d choose the TV over a diamond solitaire necklace. Women preferred a top-of-the-line cell phone to designer shoes by a similar margin. And a little white iPod narrowly trumped a little black dress.”

Sounds about right to us.

The story goes on to note that advertisers should not talk down to women when selling tech. Right on. And while you’re at it – enough with the outdated and out-of-touch “stupid husband” commercials, too.

Via USA Today